Today's Box Office Blather is short, though hardly sweet. The weekend had only two wide openings which fought it out for two markets: the family and the fanboys. Though girls ruled and boys drooled on Friday when Sucker Punch triumphed, family-market films always grow over opening weekends rather than fade like normal movies.
So the weekend went to Wimpy Kids rather than Violent Girls.
01. Diary of a Wimpy Kid: Rodrick Rules $23.7 new
02. Sucker Punch $19 new
03. Limitless $15 (cumulative: $41.1)
04. The Lincoln Lawyer $10.7 (cumulative: $28.7)
05. Rango $9.7 million (cumulative: $106.3)
Limitless and Lincoln held well in week 2 indicating that people who saw them last week maybe didn't regret their ticket purchases. Rango is now the top grosser of 2011, a title it seems likely to hold until the end of May when Johnny Depp will overthrow himself by way of Pirates #4. (Sigh) Unless Thor gets deified by general audiences or Jane Eyre busts out of her bodice on a record breaking 6,321 screens... all of them sold out for the rest of the summer. (Sorry, fever dream on account of the feverishly Fassbending podcast. But wouldn't it be great if box office were THAT impossible to predict? Hypothetical question. The answer is yes.)
What did you see this weekend? Besides Mildred Pierce, I mean.
Finally, in Shamelessly Beating Dead Horses news: the PG-13 version of The King's Speech opens this Friday. Begone naughty fuck word, you have no power here! The King's Profanity has been redacted. Oscar campaigns don't pay for themselves, people. Although, the $15 million dollar budgeted film has already earned $361 million worldwide so now they're just being greedy fuckers.