Question: Do you think that that amazing Straight Outta Somewhere internet meme, which was going strong for weeks before the film opened, helped the amazing box office tally for Straight Outta Compton?
The film has no "name" actors and is performing like a true blockbuster these past two weekends. I mean even I got into the act on twitter and instagram (see image below) and I have no real emotional connection to N.W.A. (Rap and Hiphop were never really an interest of mine outside of Missy Elliott in totality and a couple of dozen other songs and/or artists)
In limited release both Grandma and Learning to Drive had solid starts and if word of mouth kicks in they could be looking at healthy runs. Phoenix, the German sleeper hit, continues to expand and will break the magical $1 million mark for arthouse imports any second now. Joe Swanberg's latest Digging For Fire with Rosemarie DeWitt had a tough time finding its audience though.
BOX OFFICE WIDE
August 21st-23rd estimates
01 Straight Outta Compton $27.8 (cum. $112.5)
02 Mission: Impossible - Rogue Nation $11.7 (cum. $157.7) Tim's Review
05 Sinister 2 $10.5 new Interview
03 The Man From U.N.C.L.E. $7.6 (cum. $26.8) Kyle's Review
04 Hitman Agent 47 $7.5 new
05 American Ultra $5.7 new
06 The Gift $4.3 (cum. $31) Jose's Review
07 Ant-Man $4.2 (cum. $164.6) Tim's Review, Podcast, on Paul Rudd
08 Minions $3.9 (cum. $320.1) Tim on the Minions phenom
09 Fantastic Four $3.6 (cum. $49.5) Tim's Review
BOX OFFICE LIMITED (EXCLUDING PREVIOUSLY WIDE RELEASES)
August 21st - 23rd estimates
01 Mr Holmes $.6 (cum. $15.3) on 430 screens
02 The End of the Tour $.5 (cum. $1.6) on 355 screens
03 Phoenix $.3 (cum. $.9) on 108 screens Interview
04 Mistress America $.2 (cum. $.3) on 32 screens
05 Diary of a Teenage Girl $.1 (cum. $.4) on 69 screens Michael's Review
06 Amy $.1 (cum. $7.6) on 100 screens Glenn's Review
07 Grandma $.1 on 4 screens NEW Nathaniel's Review, Joe's Review, Posterized: Lily Tomlin
08 Learning to Drive $.06 on 4 screens NEW
09 Kahlil Gibran's The Prophet $.04 (cum. $.1) on 24 screens
10 Listen to Me Marlon $.04 (cum. $.2) on 26 screens Amir's Review