Please welcome new contributor Patrick Gratton...

To succeed in Hollywood, one must finesse the art of self-branding. Moving up the echelon of struggling up-and-comers trying to break out is, often enough, an impossible task. Self-branding helps gets you through doors and to build a following. It also builds the foundation for narratives, whether it be industry, populist or award based (these narratives don’t happen in a vacuum). But brands can be a double-edged sword, pigeonholing and often crippling the potential to explore and grow as an artist.  Winning Oscars early on in one’s career is problematic too. It can either derail a narrative, or implement a forced one. Today, commemorating Matt Damon's 50th birthday, let's look at how major misconceptions of his work have plagued him through a 30 year run on screen.

As narratives go, sometimes it’s a burden to win an Oscar at the outset of someone’s career. Granted, Damon’s Oscar for Gus Van Sant’s 1997 film Good Will Hunting, was for the screenplay he co-wrote with childhood best friend and soon-to-be Hollywood heartthrob Ben Affleck, and not for his performance, but the point still stands...