Box Office: Lord Business Does Big Business with "The LEGO Movie"
Sunday, February 9, 2014 at 8:56PM Amir here, with the weekend’s box office report. To the surprise of nobody, tiny little yellow people beat middle-aged white men to the top spot at the box office. The LEGO Movie, advertised around the world building toys we loved as kids, took the top spot with $69.1m, which makes it the second best February opening of all time and among the best original releases ever – only a little off the all time high set by The Simpsons Movie, though you can judge for yourself how 'original' they are. The Lord/Miller directing duo is going to have a terrific year with their sequel to 21 Jump Street also on the way. With box office and critics both in their camp, expect their stock to rise even higher within studios. The LEGO Movie is the first blockbuster I watched on the opening Friday in ages (Skyfall was the last!) and I was thoroughly rewarded with an unstoppable thrill ride.
chart adapted from boxoffice.com
The Monuments Men was obviously never going to win the weekend but it did very respectable business. Whether it can sustain these numbers over long run despite terrible word of mouth is to be seen, but I can’t help but think Clooney and co. saved themselves a lot of embarrassment by switching their release date to February. Awards expectations are anathema to weak prestige projects like this and competition at the multiplex is no less lenient in late December. In other news, Frozen just passed Despicable Me 2 to become 2013’s third highest grosser. It won’t be able to go any further up the ranking, but the numbers are beyond impressive at this point. International sales is also nearing one billion dollars, a feat very few films can lay claim to.
In Oscar related news, seven of the nine best picture nominees are still in the top 20. Most of them lost a lot of theaters this weekend and as the shine of their nomination wears off, they’ll continue to drop. Still, most can be considered financial successes at this point. Considering budget and overseas sales, Nebraska is the one film that missed the mark, though who knows how Dallas Buyers Club and Her will perform internationally.
Anyway, other than The LEGO Movie, I watched a European co-production called Girl on a Bicycle, about which the less said the better. What did you watch this weekend?