Thoughts I had while staring at that new Bridge of Spies Poster
Manuel here. I had to check but it strikes me that for a film that ranked #8 in TFE’s collective “We Can’t Wait!” list, we haven’t really discussed the upcoming Tom Hanks/Steven Spielberg film, Bridge of Spies. I saw this poster displayed at my local multiplex and well, I had to share some of my thoughts on it.
• Floating head? Noooooo!
• It is a bit of an improvement over that floating head/flag one from a few months back.
• Hanks does give good furrowed brow.
• Red and black and white makes for a clean design and the typography clearly alludes to the film’s Cold War themes but this poster really isn’t helping you figure out the plot other than reminding you that Hanks is (yet again) playing an “honest man." To be fair, from the trailer, it looks like a hard one to boil down to a simple plot synopsis.
• Why isn’t Spielberg’s name more prominently displayed? Even those Daniel Day-Lewis-heavy posters for Lincoln had the “A Steven Spielberg” line a tad more visible.
• No “Academy Award Winner”? (but then Hanks has never been one to brag)
• At least the bottom of the film aims to remind you of that other Hanks/Spielberg’s collaboration, Catch Me If You Can, and its amazing opening titles. Still one of the best Spielbergs and just think of its young actressy roster: Amy Adams, Ellen Pompeo, Jennifer Garner, Elizabeth Banks, even a blink-and-you’ll-miss-her Amy Acker!
• That bottom half is also slightly Hitchcockian (and by that, I mean it’s a Saul Bassian riff on North by Northwest, no?)
• It’s also giving off The International vibes.
• Are the red I's… bridges? I’m baffled by that design choice but maybe that’s why I’m not in movie poster designing business since I’d have squeezed in Amy Ryan into this poster and somehow made sure to remind you that Mark Rylance and Billy Magnussen are also in it.
Does this poster boost or dim your excitement?