The Last Oscar Week
In this weekly feature from Murtada we follow Oscar contender appearances and interviews
The Oscars are just 9 days away so this will be our last Oscar Week column of the season. Let’s look at how contenders are hustling in Phase 2. In this phase campaigns pivot their messages to try and secure the win. This gives us more pointed and sometimes bold messaging. Like the exploitative use of the Muslim Travel ban by Lion. Always happy to see Sonny Pawar's expressive face, but this message is a bit of a stretch. Arrival is going for the heartstrings, showing Amy Adams hugging Jeremy Renner and talking to her daughter, rather than talking up the sci-fi elements. This is smart messaging since the mother-daughter relationship is what most leave the theater talking about...