Oscar Myth-Busting: The Academy Doesn't Like Popular Films
Thursday, August 9, 2018 at 4:55PM by Nathaniel R
The 10 biggest hits of all time when adjusted for inflation. All but one of them was nominated for Best Picture and three of them won.
We hear it every year: "The Oscars only nominate films that no one has heard of!" Every year this untruth is spread by people who a) don't pay attention to movies and are thus not the target audience of the Oscars anyway and b) don't think things through before proclaiming them and c) haven't worked out that in our increasingly niche world MANY people haven't heard of tv shows, albums, movies, or plays that are of utmost importance to a whole other group of people.
Somehow this myth of "obscure taste" has sunk deep into the Academy's own mindset and they've bought in to it. This week's catastrophic announcement suggests that they've bought into this myth that they don't like popular things to the point of self-loathing. So, here's a quick bit of factual history to bust this myth once again. Our work is never done!
Box office history is harder to suss out prior to 1980 when box office reporting became a more regular occurrence. But most historical indications suggest that the nominees for Best Picture before then were often sizeable hits. Part of the divide that's happened in the past 38 years, which people are never honest about when they complain about Oscar's "relevancy," is that audiences became progressively less interested in human drama (Oscar's bread and butter from 1928 onward), which they mostly sought out on TV, and more interested in visual effects spectacle, cartoons, and mega-sequels. The former is an Oscar interest, the second one has its own category so they mostly ignore it, and the third is not an Oscar interest for which we are grateful because if you want the same things to win prizes every year, look to the Emmys!
So is there any kind of truth to the notion that Oscar doesn't like popular films and only embraces obscure ones? Let's look at the evidence from 1980 onwards...
